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Reciprocal Eye

Parson Exhibition School

NYC, NY, USA

2003

CLIENT

PARSON SCHOOL OF DESIGN

TYPOLOGY

EXIBITION

SIZE MQ / FT2

1400 - 15,100

STATUS

COMPLETED

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The exhibition is the analogical translation of the structure of our practice, which is generated as the dialogue between our two offices in New York City and Milan.

The work is “presented” without being represented and exists without immediate visual evidence. Fragments of the main ideas are transferred across the ocean via a virtual portal and cannot be seen unless they are “retrieved”.

We look at this as a process of investigation which allows itself to be seen every time differently depending on the sequence or order the individual fragments are seen in. The slide viewers contain a series of images which belong to different projects.

Their codes identify them and allow viewers to “construct” a different narrative each time. The slide viewers are a form of eyes that look back at the observer and challenge him/her to look inside and discover.

When we collaborate on projects that are located either in one or the other end of the world, one office acts as the “blind eye” and the other as the “looking eye” that allows the blind one to see at unattainable distances.

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MILAN

Via Salis Ulisse 28
20161 Milan, Italy
+39 351 819 9860
uoa-mi@uoa-w.com

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717 E 5TH St, New York,
10009 Ny, Usa
+1 725 290 3751
uoa-ny@uoa-w.com

MIAMI

1680 Michigan Ave
33139 Miami, Usa
+1 725 290 4341
uoa-mia@uoa-w.com

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